Telegram Games Drive Web3 Growth
In 2024, Telegram’s introduction of mini-games like "Notcoin" and "Hamster Kombat" transformed user acquisition for web3 gaming. With 20% of Telegram’s 950 million global users engaging in these games, the TON blockchain saw its accounts grow from 4 million to 128 million within a year.Impact of Popular Titles on the Ecosystem
"Notcoin," a clicker game offering token rewards, kickstarted the wave of development within the TON ecosystem. Its $1 billion airdrop demonstrated the ease and potential of web3 gaming, leading to the launch of other successful titles. However, sustainability remains a concern, as simple reward-chasing models may not endure.Future of Web3 Gaming on TON
TON’s success has attracted institutional players like Animoca Brands, signaling a shift toward more strategic and sustainable game development. Mid-core games, offering deeper engagement and in-app revenue potential, are expected to drive the next phase of growth in web3 gaming on Telegram.
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