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eToro adds 12 crypto tokens to its U.S. platform, including Cardano, XRP, and Dogecoin.
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This marks a re-expansion after limiting offerings due to an SEC settlement in 2024.
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The move follows eToro’s IPO push and improved regulatory conditions in the U.S.
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Crypto now represents 37% of eToro’s trading commissions.
eToro Expands U.S. Crypto Access
Online trading platform eToro has reintroduced 12 crypto tokens for U.S. users, expanding its offerings from three to 15. The new tokens include Cardano, Dogecoin, XRP, and Shiba Inu, marking a comeback after regulatory pressures forced a scale-down in 2024.
Andrew McCormick, Head of eToro U.S., said the firm believes the time is right for the relaunch, citing investor enthusiasm and the momentum from its recent IPO roadshow.
Background: SEC Settlement and Compliance
In 2024, eToro settled charges with the U.S. Securities and Exchange Commission, agreeing to pay a $1.5 million penalty for operating as an unregistered broker-dealer. As part of the agreement, the platform reduced its token list from 74 to just three.
The current expansion is possible due to the settlement’s flexibility, which allows eToro to add assets at its discretion under regulatory guidance.
IPO Momentum and Market Growth
The expansion coincides with eToro’s IPO and a more favorable regulatory climate under the Trump administration. The company now targets a valuation of up to $4 billion and recently saw its market cap jump to $5.4 billion following a strong Nasdaq debut.
eToro continues to serve over 40 million users in 75 countries, with crypto accounting for more than a third of its trading revenues in Q1 2025.
